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In this section, we show three examples of organizations that used their Companies Are People, Too profile as a guide to develop their identity package and positioning. It's a great tool for designers (graphic and interior) to get a quick, yet complete understanding of the essence of your company. For branding assistance, contact sfekete@companiesarepeopletoo.com. To share your experience with using CAP2 as a branding tool, use the Share With Us form.
 Bird Houk Collaborative |
This architectural firm, offering architecture, land planning, and landscape architecture services, proviled as an "We Aim to Please" organization, with Extroverted, Sensing, Feeling, and Perceiving preferences.
The logo development for this organization was influenced by the sense of energy, spontaneity, and practicality that are evident in the work place. Bird-Houk Collaborative's vision is to Create Great Places for the Benefit of All, using design and economic sense. Its mission is "Solutions Inspired by Possibilities."
 Branding and Identity Package (Adobe Acrobat PDF)
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Heart Specialists of Ohio