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Branding
In this section, we show three examples of organizations that used their Companies Are People, Too profile as a guide to develop their identity package and positioning. It's a great tool for designers (graphic and interior) to get a quick, yet complete understanding of the essence of your company. For branding assistance, contact sfekete@companiesarepeopletoo.com. To share your experience with using CAP2 as a branding tool, use the Share With Us form.

CloseHeart Specialists of Ohio
This cardiology practice profiled as "You Can Count On Us" organization, with Introverted, Sensing, Feeling, Judging preferences. We believe this is a common profile for health care organizations.

In branding this organization, the logo design and message needed to convey compassion, quality, integrity (realistic), communication, and dependability. This organization is deeply dedicated to patients with an intense feeling of caring for them.


ExpandNeurological Associates

ExpandBird Houk Collaborative






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