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The number one reason for interest in Companies Are People, Too is the desire to know "who is us." What is our culture and how do we sustain it? What makes us truly unique? How can be consistent, even with new leadership? What will help us survive changing external conditions? What's the secret to finding and maintaining long-term client and employee relationships?
This powerful instrument has many applications. To learn about the most popular applications, click on an item in the following list:
 Defining and living mission, vision, and values. |
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Used in combination with the compelling work of Jim Collins and Jerry Porras in their book, Built to Last, Companies Are People, Too is an excellent foundation for dialogue to define what we stand for, where we're going, what our purpose is (beyond making money), and what values we live by, day-in and day-out. These things already exist in every organization... knowing who you are enables you to articulate them. For an example, go to Framework for Decision Making. It is recommended that you employ a good facilitator to guide your team through this discovery process. For a list of qualified consultants, go to Consultant Directory, or check the appropriate box on the contact form.
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Developing a profile of your ideal customer.